Greetings! I'm Evangeline Pia Gernale, but my friends often call me Yapee (in reverse). I am a working mother of two wonderful children and happily married to a photography enthusiast who tirelessly shoots, edits, and shares photos on his social media accounts day and night. At the moment, I hold the position of Creative Director in a prominent construction chemical and paint manufacturing company based in the Philippines.

 

It was my first time creating my own website. Before this, I was only managing and editing our company website, but now it's my very own venture.

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Honestly speaking, writing is not my forte, and I'm not well-versed in composing long paragraphs. However, I am somewhat accustomed to copywriting due to my work. So, I kindly ask for your understanding while browsing my site, especially the blog page.

 

With over 20 years of experience as a Graphic Artist, I have honed my skills in creating diverse advertising materials, managing client and supplier interactions, and sourcing the best materials while ensuring cost-effectiveness. These cumulative experiences have greatly contributed to my current expertise. Beyond my extensive graphic design background, I also had the opportunity to work as a Communication for Behavior Change Assistant in an International Private Voluntary Organization. This role provided invaluable experiences that I would not have gained had I solely remained in the advertising industry. While my primary responsibility was still centered on developing communication materials, this position exposed me to effective communication with individuals from different backgrounds and cultures. If you're interested, you can find a link to my resume and portfolio here – just click!